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Contemporary Challenges to Law Firm Competence:
An Update
By
Margaret Hepper, Esq.
Executive Director
PilotLegis RPGI.
I. Introduction
I wrote the bulk of this article five years ago, when
law firms were scrambling to rebuild practice groups eviscerated by
cost-cutting and down-sizing, and to acquire "hot" practice areas such
as intellectual property and healthcare, in order to jumpstart sluggish
profits. From a risk management perspective, all of this lateral hiring
was worrisome, given the growing number of malpractice claims and conflicts
of interest attributable to poor lateral selection and oversight.
Five years later, amidst a strong economy in which work
is bountiful and profits are soaring, law firms are vying more fiercely
than ever for experienced talent in the face of unprecedented mid-to-senior
level associate departures, thinly staffed client matters, overworked
partners, on-the-fly attorney training and demanding clients. It is
time, once again, to discuss the serious quality control challenges
and risk exposures associated with undisciplined hiring and distracted
attorney oversight.
II. Lateral Hiring: Why the Frenzy?
Law firms hire laterally for innumerable reasons, some
of which are common among law firms across the country. First, firms
are experiencing severe staffing shortages which restrict (or should
restrict) their ability to accept new work and increase profits. Second,
industry consolidations leave some firms with more work than they can
handle and others with gaping revenue holes. In either scenario, these
firms need bodies. Third, increasingly sophisticated clients are demanding
the greater efficiencies and high quality work product that experienced
partner-level attorneys provide, thus forcing firms to hire partners
laterally.
For the above reasons and more, firms of all sizes and
disciplines are trying to attract the best talent from a limited pool.
A. Acquiring New Areas of Practice
Everyone wants intellectual property and mergers
and acquisitions practices these days, to cite two popular examples.
What was once the exclusive strategy of the large, general practice
firms has infiltrated law firms of all sizes and geographical locations.
Firms want to profit from flourishing areas of practice as quickly
as possible, so they acquire practice areas, rather than grow them
from within.
B. Staffing Alternatives: Temporary Lawyers
In order to make hay while the day is long, so to
speak, many law firms are turning to temporary lawyers to solve ostensibly
short-term staffing shortages. Competent temporary attorneys present
a reasonably-priced alternative to replenishing a revolving door of
associates. Generally, temporary lawyers are hired on a finite project
basis and have no singular loyalty to any firm. They present the most
radical departure from the traditional law firm practice, and pose
a quality control risk that is unique. Unless firms establish track
records with temporary lawyers, they must work hard to monitor the
quality of work that leaves the firm.
III. Who's Minding the Store? Law Firm
Liability Exposures Associated with Lateral Hiring
Law firms continue to hire laterals based upon insufficient
due diligence and, thereafter, they fail to adequately monitor the integration
process. Why is this a problem? Because malpractice claims and conflicts
of interest proliferate in this present environment of "hire now, ask
questions later." The following are some obvious reasons why lateral
hiring can be dangerous.
A. Lateral Hires as Unknown Quantities
In varying degrees, all lateral hires are unknown
quantities. Without exception, law firms must engage in meaningful,
objective due diligence regarding prospective lateral hires. Even
if firm attorneys have some history of working closely with prospective
lateral hires on demanding legal matters, or there are long-standing
personal relationships involved, consistent levels of due diligence
should be performed. Otherwise, law firms take a tremendous gamble
that their lateral hires will produce consistently high quality work
product, employ strong work ethics, manage client relationships effectively,
have profitable practices, and be willing to assimilate into firm
cultures.
B. Management Oversight Concessions
What concessions do law firms make to attract and
retain rainmakers? If lateral hires have sufficient economic clout,
law firms may subconsciously (or even consciously) relinquish practice
management oversight regarding these individuals. Perhaps law firms
abrogate their oversight duties in order to provide rainmakers with
the freedom to produce business, unencumbered by established practice
management procedures. Perhaps these same firms hope that by affording
rainmakers considerable autonomy, they will be satisfied to remain
indefinitely. All the while, these firms hope that the rainmakers
act responsibly, but turning a blind eye can be devastating. Lateral
hires may not adhere to firm policies regarding client screening and
intake, engagement letters, associate training and development, work
product review and other critical risk management controls. Lateral
hires may not share their clients or delegate work. Lateral hires
may resist efforts to integrate them into the firm's culture.
C. Acquiring Unfamiliar Practice Areas
Most newly acquired practice areas are intuitively
similar to existing firm disciplines. Others are completely foreign
to the acquiring firm, and it is extremely difficult to meaningfully
assess and monitor attorney competence levels within these unique
areas of practice. Law firms face exposure stemming from their unfamiliarity
with the substantive and procedural idiosyncrasies of these unique
new practice area(s). Intellectual property provides an excellent
example. Although many firms are interested in acquiring intellectual
property groups, they do not always educate themselves sufficiently
regarding patent, trademark and copyright processes and associated
malpractice exposures. As a result, many intellectual property groups
remain isolated from, rather than integrated into, acquiring firms.
Non-intellectual property attorneys are not aware that patent and
trademark practices require vastly different docket control mechanisms
and procedures and highly-trained docket staff. They do not familiarize
themselves with the intellectual property client base. They do not
know about the risks associated with foreign patents through foreign
associates. They do not know about the exposures posed by infringement
and validity opinions. As a result, attorney competence becomes even
more difficult to monitor and manage.
D. Transient Attorney Loyalties
With the advent of attorney mobility and narrowing
equity interest opportunities, institutional loyalty is disintegrating.
Arguably, the biggest challenge facing law firms today is how to motivate
their attorneys to work hard, produce high quality work, and foster
exemplary client relations in the absence of institutional loyalty.
Law firms must help their attorneys with re-engineering their personal
ideas of success and achievement. Otherwise, flagging enthusiasm and
general malaise will undermine attorney competency and client relationships.
Now, attorney accountability and firm-imposed competency maintenance
are no longer foreign concepts, but are paramount to minimizing law
firm malpractice liability.
E. Conflicts of Interest
Attorney mobility and alternative staffing such as
temporary lawyers increase the likelihood of conflicts of interest.
Consequently, the methods by which law firms identify and resolve
actual and potential conflicts of interest are under increasing scrutiny.
IV. Responding to the Challenges of Lateral
Hiring
The most potent methods of measuring and maintaining
firm-wide attorney competency are thorough lateral hire due diligence
and ongoing peer review.
A. Lateral Hire Due Diligence
Effective due diligence must have breadth, depth, objective
and consistent application to all prospective lateral hires, regardless
of the firm's relationship or experience with the prospect. Firms should
design their own due diligence review, according to their particular
firm cultures and practice needs. Due diligence should cover, at a minimum,
the following areas:
· Ethics complaint and malpractice claim searches
· Resume verifications
· Personal credit histories
· Criminal histories
· Interviews with attorneys and other professionals with whom lateral
hires have worked;
· Client base analysis
· Profitability histories, including average
· Revenues · Billable and non-billable hours
· Write-downs and write-offs
· Realization rates
· Aged accounts
· Reasons for seeking new opportunities
· Reasons for leaving previous firm(s)
· Conflict of interest issues, including philosophies regarding disclosures
and waivers
· Expectations regarding client and matter integration
· Staffing requirements and expectations
· Philosophies regarding and experiences with peer review and practice
management oversights
· Expectations regarding involvement with management
· Compensation expectations
Restrictions upon lateral hire due diligence inquiries
may be on the horizon. Law firms in Illinois must be careful to monitor
whether case law limits the amount of information law firms may request
regarding prospective lateral hires' clients and related financial and
productivity information.
B. Peer Review
Generally, law firm partners and shareholders are loath
to engage in formal, regular review of each other's files. Reasons for
resisting formal peer review include time constraints, discomfort with
reviewing experienced attorneys' files, and skepticism that peer review
is ultimately valuable. Fortunately, increasing numbers of firms are
implementing or are in the throes of designing peer review programs.
The goals of peer review include: 1) enhancing professional
standards within the firm; 2) measuring compliance with established
practice management systems and procedures; 3) measuring and establishing
goals to improve overall work product quality; 4) assessing attorney
responsiveness to and communication with clients ; and 5) involving
all partners in the overall improvement of the firm and firm communication;
and 6) monitoring lateral attorneys' work product and how well they
are integrating into the firm.
Peer review is not intended to be punitive, although
if serious problems surface, they must be handled. Whether individuals
or teams review files, their feedback both to the attorney being reviewed
and to the appropriate managing body should be couched in terms of strengths
and weaknesses. These comments should also remain confidential to the
extent possible. Goals and objectives for the following year will be
established through the peer review process, also.
V. Conclusion
When times are good, memories become selective. Expensive
mistakes from the past are either forgotten or recategorized as "just
one of those things." Most law firms have made poor lateral hiring decisions
at one point or another, with varying degrees of consequence. The best
lesson is to learn from these mistakes, exercise hiring and attorney
management discipline, and history won't repeat itself.
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